A number of young people from Croydon began work on the brand identity development for their new Youth Zone.

The session, led by SEA – a London based design agency, involved a range of activities to get the group thinking creatively about what they want their Youth Zone to represent in their local community.

From thinking about the history and area of Croydon to thoughts around what the Youth Zone would mean to them, the young people worked passionately together, sharing their ideas on what the foundation of Croydon Youth Zone’s brand values and mission should be for years to come.

They would eventually whittle it down to a choice between Legacy and 365.


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